DiscoverThe Path to Exit30 | How to Help Prevent a Retrade When Selling Your Business
30 | How to Help Prevent a Retrade When Selling Your Business

30 | How to Help Prevent a Retrade When Selling Your Business

Update: 2025-07-15
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Retrades are when a buyer or investor tries to renegotiate the valuation price or key terms after a deal is agreed—and it’s always to the founder’s disadvantage. It’s one of the most frustrating risks in M&A, often surfacing late in the process, when founders have already invested significant time, energy, and focus into a buyer. In this episode, Managing Directors Mike Lyon and Jeff Koons break down why retrades happen, what they look like in practice, and most importantly, how founders can help guard against them.


Securities offered through Vista Point Advisors, member FINRA/SIPC. This has been provided for informational purposes only and should not be considered as investment advice or a recommendation. It is not intended to address all circumstances that might arise. The views expressed herein may change at any time subsequent to the date of issue. Opinions contained herein should not be interpreted as a guarantee of future results. Outcomes will vary depending on individual circumstances. Any examples used in this material are generic, hypothetical and for illustration purposes only. Testimonials from past clients may not be representative of the experience of other clients and there is no guarantee of future performance or success. Clients are not compensated for their comments.



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30 | How to Help Prevent a Retrade When Selling Your Business

30 | How to Help Prevent a Retrade When Selling Your Business

Vista Point Advisors